A sweet new update for a beloved American legacy brand

For 175 years, Imperial Sugar has been a trusted name in family kitchens all across Texas. We were honored to work with the Louis Dreyfus Company to bring the brand online and showcase their products and history.

User experience & user interface design

We designed and created an intuitive user interface to allow users to filter a database of over 10,000 recipes in order to quickly and easily find exactly what they are looking for.
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Imperial Sugar Recipes

Multi-site implementation

The Louis Dreyfus Company markets their sugar products under 2 separate brands and the site was implemented using a multi-site CMS solution to allow the client to manage both the Imperial Sugar and Dixie Crystals websites via a single CMS.

Inspired by tradition

We applied a new typography and grid layout system to the site that spoke to the history of the brand while bringing into the digital age.

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Inspired by tradition

We applied a new typography and grid layout system to the site that spoke to the history of the brand while bringing into the digital age.

Project

Design and multi-Site CMS development for a 175 year old legacy food brand.

Services

Strategy, responsive UX & UI design, front-end development, Drupal development.

Results

A sweet new update brings the brand into the digital age.

More deliciousness