Creating a Japanese lifestyle brand in digital
iid designed a responsive eCommerce experience to exceed the expectations of Japanese customers.


Brand strategy & UI design
Our brand strategy and user experience process captured the user journey through detailed process flows. Collaborating with the Modere team, we developed a variety of flows to aid in visualizing the Japanese-specific lifestyle while ensuring all business requirements were met.


Globally focused
The Japanese consumer’s expectation for premium brand experiences gave our designers the opportunity to put their years of global design experience into practice. Just as important as the brand was delivering a mobile-first design to be viewed across a variety of Japanese devices.










Globally focused
The Japanese consumer’s expectation for premium brand experiences gave our designers the opportunity to put their years of global design experience into practice. Just as important as the brand was delivering a mobile-first design to be viewed across a variety of Japanese devices.
Project
Brand experience & UI design for Japanese lifestyle goods retailer.
Services
Brand Strategy, Creative Direction, UX Architecture, Responsive UI Design
Results
Strategy helped Modere successfully enter the Japanese market.