Creating a Japanese lifestyle brand in digital

iid designed a responsive eCommerce experience to exceed the expectations of Japanese customers.

Modere

Brand Strategy & UI Design

Our brand strategy and user experience process captured the user journey through detailed process flows. Collaborating with the Modere team, we developed a variety of flows to aid in visualizing the Japanese-specific lifestyle while ensuring all business requirements were met.

Modere Responsive
Modere mobile

Globally Focused

The Japanese consumer’s expectation for premium brand experiences gave our  designers the opportunity to put their years of global design experience into practice. Just as important as the brand was delivering a mobile-first design to be viewed across a variety of Japanese devices.

Modere
Modere
Modere
Modere
modere
Modere
Modere
Modere
Modere
modere

Globally Focused

The Japanese consumer’s expectation for premium brand experiences gave our  designers the opportunity to put their years of global design experience into practice. Just as important as the brand was delivering a mobile-first design to be viewed across a variety of Japanese devices.

Project

Brand experience & UI design for Japanese lifestyle goods retailer.

Services

Brand Strategy, Creative Direction, UX Architecture, Responsive UI Design

Results

Strategy helped Modere successfully enter the Japanese market.

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